BEHIND THE SEAMS

INSIDE HMcA

HELEN'S NOTES
STYLE GUIDE
As seen in

Style Guide

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What’s Your Coffee Order? Your favourite as a Helen McAlinden outfit
What’s Your Coffee Order? Your favourite as a Helen McAlinden outfit
Olive Green Is The Colour Du Jour: The Verdant Shade To Watch In 2025
Olive Green Is The Colour Du Jour: The Verdant Shade To Watch In 2025
Soft Tailoring Is the Easiest Outfit You’ll Wear This Summer
Soft Tailoring Is the Easiest Outfit You’ll Wear This Summer

Press

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Behind the Scenes: Helen McAlinden x Anouska Proetta Brandon Photography Workshop
Behind the Scenes: Helen McAlinden x Anouska Proetta Brandon Photography Workshop
Helen McAlinden SS25 Featured in the RTE Guide
Helen McAlinden SS25 Featured in the RTE Guide
Helen McAlinden SS25 Featured in the Business Post
Helen McAlinden SS25 Featured in the Business Post

Helen's Notes

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Spring / Summer Collection 2025
Spring / Summer Collection 2025
Helen McAlinden X Brown Thomas
Helen McAlinden X Brown Thomas
Sustainability
Sustainability

New Arrivals

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New
The Carmin Ogham dress has a cap-sleeve design and a flowing asymmetrical handkerchief hem, it offering an effortlessly elegant silhouette. Ideal for summer events or holiday getaways, it pairs beautifully with neutral heels or sandals.
The Carmin Ogham dress has a cap-sleeve design and a flowing asymmetrical handkerchief hem, it offering an effortlessly elegant silhouette. Ideal for summer events or holiday getaways, it pairs beautifully with neutral heels or sandals.
Carmin Ogham Print Dress
€345
New
The Leah Olive midi shirt dress combines classic tailoring with a feminine touch. Featuring a button-down front and ruched three-quarter length sleeves, it offers versatility and style. The detachable tie belt cinches the waist, while the gently flared skirt provides a flattering silhouette with essential side seam pockets.
The Leah Olive midi shirt dress combines classic tailoring with a feminine touch. Featuring a button-down front and ruched three-quarter length sleeves, it offers versatility and style. The detachable tie belt cinches the waist, while the gently flared skirt provides a flattering silhouette with essential side seam pockets.
Leah Olive Dress
€345
New
This Ashley Ogham Print Shirt Dress is a modern take on the classic shirt dress. Featuring a button-down front with a placket, full length sleeves with a button cuffed finish and simple shirt collar, it offers versatility and style. The wrap skirt ties off center to the front of the dress.
This Ashley Ogham Print Shirt Dress is a modern take on the classic shirt dress. Featuring a button-down front with a placket, full length sleeves with a button cuffed finish and simple shirt collar, it offers versatility and style. The wrap skirt ties off center to the front of the dress.
Ashley Ogham Print Shirt Dress
€345
New
Introducing Avril, a sleeveless dress showcasing a tie waist and flattering empire line silhouette that gracefully skims the body, culminating in a chic mid-calf hemline. Perfect for holiday getaways, summer soirees and wedding events.
Introducing Avril, a sleeveless dress showcasing a tie waist and flattering empire line silhouette that gracefully skims the body, culminating in a chic mid-calf hemline. Perfect for holiday getaways, summer soirees and wedding events.
Avril Olive Dress
€325
New
Step into utilitarian chic with this Ivory Jumpsuit. Featuring a zip-front closure, t-shirt sleeves, and a belted waist for a flattering fit, it’s your perfect blend of style and functionality. Whether you're running errands or heading out, this look says "effortless cool" with minimal effort.
Step into utilitarian chic with this Ivory Jumpsuit. Featuring a zip-front closure, t-shirt sleeves, and a belted waist for a flattering fit, it’s your perfect blend of style and functionality. Whether you're running errands or heading out, this look says "effortless cool" with minimal effort.
Frankie Ivory Twill Jumpsuit
€355
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75 products
SHOP SS25
THE BRAND
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